Tuesday, 15 May 2012

Fashion, practicality or innovation?

Apple are a great brand. They are trendy and innovative. They have a huge following worldwide and in a way I am  but not totally surprised when I saw this story in the news.  A man loves his iPod to the extent that he has incorporated it into him through having magnets surgically implanted into his arm so that he can wear his iPod like a watch. Thereby having his iPod with him at all times amongst a back drop of artwork. It is different, it does look pretty cool and iPod will get a lot of exposure out of this. No doubt the tattoo artist will get a lot of exposure for his work and lots of goodies from Apple. I would like to see how he gets on with security when he decides to fly somewhere, or puts his hands in his pocket near his credit card. Will these magnets ruin the magnetic strip in the card thereby ending up with a useless card? I have read somewhere that people are having logos tattooed or painted on themselves for cash. marketing is getting creative, if you get chance read the blog about the houses being painted bright colors. It will be interesting to see what deals this guy will get. Have a look for yourself.

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