Branding and its Logo

Branding, reputation and the logo go hand in hand. When we see a Logo that is relevant to us, we tend to have an immediate association with it. The Logo will convey a message to us about the product or company. Companies spend huge amounts of time and money pushing their message across to the consumer. This link will show you how much each business has either paid for a logo design or complete overhaul of the logo, its message and perception. Logo

Self Drive?

The future of self drive. Just think of the possibilities. Self drive holidays take on a whole new meaning. The morning commute with much calmer with less erratic drivers. Car drives you home after a nigh out, no need to worry about the alcohol consumption. Licences are kept when medical and age disqualifies them. Will licences even be necessary in the future?

Mind boggling partnership

We have all been reading about Samsung and Apples little but costly tiff which has cost Samsung $1bn. It has all been about the infringement in patents and being enforced to protect market share. Samsung have now got a new ally in Microsoft where it is able to use the Windows 8 and 7 operating systems on their tablets and computers. Samsung will be shipping 16 million of their tablets and computers worldwide in one year. This partnership should gain ground on Apple and Google in time. When you next upgrade your phone, who will you go with? Are you about the brand, functionality or price?Article

Google V Apple

In the past and to some extent in the future, whenever apps were mentioned in a conversation, Apple would nearly always be mentioned exclusively. I have been mulling over getting an app done for Fortune and Venture and initially when I contacted app developers, it was nearly always the same response. Get it done using the Apple operating system. Fast forward a year or two and now Google, Android and Windows 8 are making their way into the mix. The choice is vast, however, there seems to be one operating system that will eventually come out that when used to write apps can be used on all of the different Smart phones. Will people still stick with Apple or move to another brand? The article attached is well worth a read. If you are a potential app developer or want an app making, this is a must read. Article