Martin Lewis

Martin Lewis is practically a household name. In my opinion , he was one of the first to get consumers on mass to stand up for themselves and seek out the best deal on MoneySavingExpert.com, whether it be for gas, electric, credit card rate, savings etc.  With his constant appearances on TV, radio and in the newspaper, he has become a  trusted brand and a first choice stop for easily understood advice and the best deals on the market. He has since sold his website to Moneysupermarket.com for 87 million pounds.To read more about the sale read both articles. Article 1 and Article 2 For those learning business, this would be a good example of a business buying another business for its brand, foot traffic and market awareness.