Gangnam Style

Its catchy and it has been copied and watched. Gangnam Style has been a phenomenal hit making Psy a millionaire, but not from the actual song, but from downloads on Youtube and the like.As previously mentioned with flashmobs, if you get an audience and the videos are watched, huge revenues can be earned from advertisements. Read for yourself.

Pink Lego?

I remember playing with Lego as a child. In fact when I was supposedly studying for my finals with a friend of mine,  his mother found us playing with his old Lego set that he was going to donate to a neighbor. We built airports, garages, houses and many other things that afternoon. Lego has recently brought out a nontraditional color Lego set which is aimed at girls. The colors include pink. There have been mixed reactions from the launch as there are some feminist groups saying that children should not be stereotyped and therefore the different colors are a bad thing.  

I have thought about this and yes there is merit in both sides. However if by the Lego being a different color gets girls more interested in the building side, then why not. Also Lego would not have done this unless their Market Research supported the launch. This could have been a risky product, but as it turns out their revenue has increased by 24%. to $1.5 bill, when the rest of the toy industry is in a slump. For more information read Girls Lego.

Is it you?

Facebook has been a phenomenal success and has changed the way a lot of people interact with one another. Many of you no doubt check your Facebook pages on a daily basis, some spend hours each day reading one anthers status and putting your lives for others to see on your pages. Businesses are now expected to have a Facebook page too. Unfortunately like all good things, eventually the gloss begins to wear. When Facebook was floated on the  stock market, it made a lot of people wealthy (the ones selling the shares) and the one buying the shares saw the value of their investment in the initial stages fall. Unfortunately, the value is likely to fall again. In an article published, it has been recorded that there are 83 million extra accounts. This could be due to people having more than one account, setting up pets pages and others for sending spam.With 83 million less accounts, Facebook's advertising revenue is likely to fall which means that it is less profitable, therefore the company's market value lowers and it is less desirable for investors. For more information read the article. On the other hand the latest bright light is Linkedin and its progress would be a good company to chart. Will it go the same way as Facebook?